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Richard Branson's Tips for Growing Your Small Business
CONTRIBUTOR - Author and Founder of Virgin Group Read the entire article:
Over the years we've started many Virgin businesses out of frustration at the way things were done in established sectors. Whether it was airlines, mobile telephones or financial services, we've stood out by focusing on ways to improve people's lives through better service, innovation and value.
Sometimes a small detail, such as more transparent pricing or a friendlier staff, gave us our edge. Our humor and tone also helped attract and keep customers. I try to keep bureaucracy to a minimum and remind my teams that business, as well as life, should be fun.
8 Ecommerce Mistakes that are Costing You Sales Posted: Updated: Ian MillsCo-Founder and CEO, Magicdust
Converting visitors to buyers is one of the most important components of a successful ecommerce business because increasing this conversion rate has a direct effect on sales revenue. The following are the 8 most common ecommerce mistakes that relate to sales conversion and by successfully addressing each of them you should see a direct increase in revenue.Number: 8. A Lack of Customer Service Options
You should provide multiple ways for your customers to get help. Offering multiple communication methods such as phone, email and live chat increases the accessibility of your brand and increases customer trust. Quick responses from customer support also boost the likelihood of a visitor completing a purchase.